This past Saturday, Gucci held their Second Annual Summer Celebration in honor of their East Hampton boutique, and let’s just say looks were served. The crowd was a who’s who of the New York style scene including actresses like Natasha Lyonne and Jemima Kirke, models such as the iconic Christy Turlington Burns and emerging Reign Judge, and Who What Wear it girl favorites like Hannah Bronfman and Sofia Roe. After taking a series of short shuttles, guests wound their way through hedges to reveal a Gucci wonderland set up on the lawn of co-host Elizabeth Saltzman’s 1969 home in East Hampton.
Everywhere you looked was Gucci vision, from logo-bedecked lawn games to lounge areas replete with the brand’s home goods and a “G” covered dance floor where Mark Ronson and Kitty Cash dj’ed. The scene was electric, in no small part due to the Gucci outfits worn by the guests. Eccentric, bold personal style was the name of the game, and every attendee seemed to get the memo. Beyond just a fun party though, as part of the Summer Celebration, Gucci donated to three non-profit partners who focus on food insecurity in the area—right in step with their reputation for thoughtfully approaching how they engage with communities.
Scroll down to see the epic looks, and if you’re inspired to get a little Hamptons style for yourself, check out the accessories collection exclusive to the east coast haven at the end of the story.
from Who What Wear